![](https://a.storyblok.com/f/252510/3840x2160/e815a72746/dimension-nars-powerplayers-virtual-humans-07.jpg/m/1400x0/filters:quality(80):format(webp))
Realtime Avatars with a Human Touch
NARS Power Players
![](https://a.storyblok.com/f/252510/160x80/f89f4564c6/dimension-partner-logo-nars.png/m/1400x0/filters:quality(80):format(webp))
Last year beauty brand NARS unleashed the Power Players – a trio of branded MetaHuman avatars, living in a virtual world made in Unreal Engine. Last month, the avatar ambassadors stepped out in style at SEPHORiA in NYC.
![](https://a.storyblok.com/f/252510/3840x2160/f20442c464/dimension-nars-powerplayers-virtual-humans-01.jpg/m/1400x0/filters:quality(80):format(webp))
![](https://a.storyblok.com/f/252510/1080x1350/697b6b953a/dimension-nars-powerplayers-virtual-humans-05.jpg/m/1400x0/filters:quality(80):format(webp))
The SEPHORiA beauty conference saw the Power Players host guests and share Powermatte lipstick recommendations through an immersive portal.
Crafted by a team of skilled Unreal Artists and brought to life using magical motion capture, this first-of-its-kind live experience dazzled visitors with a natural, lifelike interaction.
![](https://a.storyblok.com/f/252510/3840x2160/e815a72746/dimension-nars-powerplayers-virtual-humans-07.jpg/m/1400x0/filters:quality(80):format(webp))
- Awards
APA IDEAS Awards
Innovation Category
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