The National Basketball Association (NBA) has revealed 2024’s cohort of the NBA Launchpad.
Dimension is delighted to be amongst five companies announced to be working on emerging technology pilots for the world’s premier professional basketball league.
The initiative officially welcomes Dimension, alongside TextQL, Reboot Motion, Tonsser, and Plantiga, with a collective mission to advance the game and enhance fan experience.
Dimension is set to bring its expertise in enhancing virtual worlds, virtual humans, and virtual sport to the way fans engage with the NBA.
As part of the NBA Launchpad, Dimension and the fellow companies will begin a six-month immersive, hands-on program with the NBA, aimed at developing their technologies further.
Once complete, all five companies will present their innovations to NBA executives, strategic partners, and investors during Demo Day at the NBA 2K25 Summer League in July in Las Vegas.