Real-time technology's impact on the world of live events

September 11, 2025

For the latest issue of Installation Magazine, Simon Windsor, Dimension Co-Founder and Co-CEO was asked about the role that real-time technologies are playing in live events.

Simon penned a piece for the magazine which provides insight into exactly how real-time technology is allowing live events producers, LBE operators and brands to take advantage of the expectations that today's audiences have when they go to a live event, show, attraction or activation.

The piece details how virtual venues, holograms and virtual production techniques are all becoming a part of the live experience.

From delivering 3D graphics and visuals to creating completely immersive AR and VR experiences, Simon wrote that real-time technologies are "powering the next generation of live events by enabling radical creative possibilities" for several different types of productions and experiences.

You can read Simon's piece on the Installation website now, or by picking up the September issue of the magazine.

Read the article here

In a world of rapid technological development, we’ll increasingly see greater levels of immersion and new tech-enabled illusions that blur the physical and virtual to provide multi-dimensional experiences, hyper-personalised to fans at every stage.

Simon Windsor

Co-Founder and Co-CEO